Watch the 2023 National Pharmacies Christmas Pageant

Over 300,000 families put on their best Christmas outfits and lined the streets to watch the largest Christmas parade in the Southern Hemisphere.

Floats, elves, clowns, dancers and bands marched along the 3.7-kilometre route before Father Christmas greeted the public to start the festive season in South Australia. 

Merchandise

Check out the 2023 National Pharmacies Christmas Pageant merchandise!

Available exclusively online at National Pharmacies and at National Pharmacies stores across South Australia.

Australia's Home of Christmas

Australia's Home of Christmas

Since 1933, the National Pharmacies Christmas Pageant has grown to become one of Australia's most cherished events, celebrated every November with the support of National Pharmacies and the South Australian Tourism Commission's events arm, Events South Australia.

As the Southern Hemisphere's largest public parade, it marks the official welcoming of Father Christmas to Australia, with the man in red greeted by well over 325,000 excited parade-goers in 2019 waving their favourite floats by from behind the 'Blue Honour Line'.

National Pharmacies Christmas Pageant

National Pharmacies Christmas Pageant

National Pharmacies is the title sponsor of the Christmas Pageant, and a proud South Australian organisation. Since opening its first dispensary in Adelaide in 1911, National Pharmacies has expanded to 51 pharmacies across South Australia, Victoria and New South Wales, and 20 Optical Stores in South Australia and is proud to partner with the event to continue captivating generations of Australian children.


Did you know, the National Pharmacies Christmas Pageant has..

3000 costumes
3000 costumes
300 clowns and elves
300 clowns and elves
30 dance groups
Over 170 moving theatrical sets
Over 170 moving theatrical sets
Over 300,000 spectators
4 police horses
5 choirs
5 choirs
18 bands

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Naming Rights Sponsor

National Pharmacies